February 13, 2012

5 Steps to Recruit Students to Your Study Abroad Program

By: gretchennovak

STEP 1)      LOOK GOOD ONLINE

  • Beef up your website. Internet searches are a key way that students identify and learn about undergraduate and professional degree programs.

STEP 2)      GET LISTED

STEP 3)      OFFER THE RIGHT COURSES

  • Market research related to the specific needs of the students you aim to recruit will help to identify relevant courses and degree programs. The types of programs offered, as well as the transferability of academic credits, should be carefully considered, as this another key factor for students.

STEP 4)      SAFETY FIRST

  • Emphasize safety in marketing collateral. American students in particular fear violence abroad.

STEP 5)      MAKE IT CHEAP

  • Offer low-cost programs. Cost considerations are a major factor for most students choosing study abroad programs.

 

Categories: Higher Education Blog

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Comments:

  1. Tiffany Brook:

    I’ve often thought about studying abroad. I’d like to go to school in Central or South America. Not sure why, but it’s always been a dream of mine. Thanks for listing these 5 steps! :) -Tiffany

    March 5, 2012
    Reply ↓
  2. Rose Frankie:

    thanx for such a valueable post especial posting with step wise for clear cut understanding of newbie, I got here some informative links and suggestion

    March 2, 2012
    Reply ↓
  3. mohamed ashraf:

    Excellent article, and a good five steps, which are useful in the study and learning. The article has a lot of good things. Thanks to the author of the article.

    March 2, 2012
    Reply ↓
  4. Carlos Mencia Erazo:

    I was an exchange student from Honduras a long time ago. It was quite an experience. I recommend all students to try it.

    February 25, 2012
    Reply ↓