Comprehensive & Affordable Brand Tracking

Discover what consumers think of your brand—and your competitors—with a comprehensive and affordable brand tracking solution.

How it Helps

Hanover’s Brand Tracker is an affordable and easy-to-use solution that measures how consumers discover, view, and engage with your brand:

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Respondents

How it works

Brand Tracker quantitatively benchmarks consumer feedback, analyzes key brand metrics and media, and tracks brand performance in three easy steps:

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Select Your Audience

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Choose the number of times a year to run Brand Tracker

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Receive brand health results in your custom dashboard

What you get

After one discussion, our expert research team handles the rest of setup

Brand health dashboard visualizes brand performance over time while drill down reporting offers additional segmentation and analysis

Personalized results at a fraction of the price of a typical custom brand tracking survey

Crafted by our brand tracking research experts using insights from thousands of brand surveys

Complete coverage of the 12 key brand tracking metrics, behavioral and psychographic data, and our proprietary “intent to purchase” model

Access to social media sentiment, website traffic, search volume and news mentions for you and competitor brands

Access to 2,000 respondents per yearly survey wave in the U.S. and Canada (larger or more customized audiences available)

Our expert analysts are on hand to help you analyze and interpret your brand tracker data so you can put insights into action

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What people say

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