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Corporate Solutions

Research and Insights to Drive Growth

Comprehensive research to solve your most pressing and consistent business challenges

We leverage a deep understanding of your business challenges to provide critical intelligence that helps you uncover new opportunities, minimize risk, and accelerate growth

Market Analysis

Drive growth and outperform competitors through targeted exploration and analysis of hard-to-quantify markets

Reports & Briefs
Whether they want to discover new opportunities or identify hidden risks, companies need a data-driven understanding of their markets. That’s why 71% of business…

Customer Experience

Understand the complex customer journey  to pinpoint problem areas and uncover opportunities for high-impact improvement.

Reports & Briefs
Successful companies know how to provide customers with a great experience. Their secret? Customer journey maps. By providing a roadmap of how customers interact…
Product planning and review

Product Lifecycle

Optimize each stage of a product’s lifecycle from ideation, development, launch, and marketing

Reports & Briefs
New products can be highly profitable, but only if you’ve done the right research.  In fact, the average ROI of rigorous new product development…

Brand Strategy

Identify and measure the most important metrics for assessing brand and cultivating effective messaging.

Reports & Briefs
Building and maintaining a powerful brand requires time, investment, and, above all, data. That’s why more than four out of five companies have conducted…

Corporate Clients

Corporate Expertise

With 200+ experts versed in a broad range of methodologies, our team will harness our full suite of research to diagnose your needs and develop a custom research approach that’s right for you.

Data Analysis

Sophisticated modeling and predictive analytics to identify critical drivers of business performance.


Gather feedback with best-in-class survey capabilities and our unparalleled access to consumer and B2B audiences.

Qualitative Research

Unpack customer motivations and preferences with focus groups, in-depth interviews, and ethnographic studies.

Strategic Advising

Tap into the expertise of 200+ analysts via ongoing consultations and strategic planning support. Receive targeted consultation and strategic planning support from your dedicated research lead.

Benchmarking & Best Practices

Assess the competitive landscape, understand market trends, track regulatory impact, and review best practice approaches.

Market Modeling

A convergence of market modeling, sizing, dynamics, profiles, value chain analysis and regulatory environment.

Whatever your goals, Hanover will partner with you to create a custom approach to support your needs

Case Studies

Featured Insights

Market research provides targeted business insights that companies can leverage to build effective strategies.   Almost 80% of businesses use market research to collect insights…
Top 6 mistakes companies make when developing a pricing strategy and how to avoid them   While pricing has become increasingly important to companies,…
Today, a strong brand is more important than ever as companies are forced to compete with an increasing number of players, heightened customer expectations,…
A customer journey map puts you in your buyers’ position. It gives you a clear picture of buyers’ interaction with your company, where the…

Featured Blogs

Businesses need strategies and offerings that align with customers’ needs and expectations to increase sales, expand their market share, and support long-term growth.    Performing…
Many companies add new products and features to their portfolio to respond to emerging customer needs, surpass competitors, and grow their market share.     But…

Make decisions with confidence, not guesswork

Hanover Research provides high quality, custom research and analytics through a cost-effective model that helps clients in the corporate, education, and healthcare sectors make informed decisions, identify and seize opportunities, and heighten their effectiveness.


Ongoing research agenda adapts with your organization’s needs


200+ analysts with advanced research expertise


Annual, fixed-fee model delivers shared costs and benefits


Exclusive account and research teams ensure strategic partnership

Discover how our comprehensive research can help solve your business challenges

Become a client

Access the best custom research to help hit your organization’s goals. Request your custom consult below and a member of our team will be in touch.

Have questions? Please visit our contact page.

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