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M&A Opportunity Analysis Evaluate target companies objectively

Use data analysis to evaluate target companies objectively

Mergers and acquisitions (M&A) offer great potential value, but it’s challenging to get internal stakeholders on the same page about the elements that matter most when it comes to target companies; as a result M&A decisions become dissociated from corporate strategy and transactions either fall apart or fail.  

The Hanover Research M&A Opportunity Analysis solution helps you build an M&A capability that is linked to your corporate growth strategy. Hanover Research goes beyond target screening to perform market-sensing in generating a scoring model to prioritize potential targets that give you the insight, opportunity, and approach to develop new growth engines.

Use our 5-step guide to successful M&A target identification

Grow your business and base by making the right M&A decisions


Discover and identify potential M&A opportunities.


Evaluate which companies offer the best opportunities and rank them consistently and objectively.


Assess the value you expect to gain from the target and set a plan to ensure it gets captured.

How it works: Mergers and Acquisitions

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Match Expected M&A Benefits with Organizational Goals

Survey key stakeholders for consensus on organizational goals to align potential M&A activity.

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Select Evaluation Criteria for Target Organizations

Evaluate M&A opportunities that align with your top business goals and offer the most promising opportunities.

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Identify Target Organizations

Scan publicly available data to identify and gather data on your target organizations.

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Prioritize Your Target Organization List

Use weighted criteria to rank your target organizations and determine the leading contenders.

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Build Target Organization Profiles

Conduct in-depth research to create comprehensive target profiles.

Rheem Measures Homeowner and Contractor Demand for Sustainability

“We wanted to take a holistic approach to understand consumer behavior, perceptions, and what words resonate with consumers and the trade when it comes to sustainability. Hanover’s survey insights helped inform our sustainability strategy: we saw that consumers and contractors really care about sustainability and value a manufacturer that is prioritizing sustainability in their business decisions. Hanover brought out research techniques like MaxDiff to help create the best survey instrument for our needs.”

– Kathleen Payne, Research and Customer Insights Manager, Rheem

Make decisions with confidence, not guesswork

Hanover Research provides high quality, custom research and analytics through a cost-effective model that helps clients in the corporate, education, and healthcare sectors make informed decisions, identify and seize opportunities, and heighten their effectiveness.


Ongoing research agenda adapts with your organization’s needs


200+ analysts with advanced research expertise


Annual, fixed-fee model delivers shared costs and benefits


Exclusive account and research teams ensure strategic partnership

Put the power of our M&A Opportunity Analysis solution to work for you

Become a client

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