Enrollment Management Solutions provide a comprehensive ongoing assessment of your institution’s enrollment process. Hanover’s team of experts will evaluate the effectiveness of your current enrollment initiatives and pinpoint areas for improvement throughout your enrollment funnel, from targeting the right applicants to maximizing matriculation rates.

We help you answer key questions and develop strategies for success:

  • Where are the inefficiencies in our institution’s enrollment process?
  • How (and where) should we target our recruiting efforts?
  • Why did students decide not to matriculate and where did they attend instead?
  • What factors would have changed a non-matriculant’s decision to attend?
  • How are other institutions recruiting students?

Hanover’s Enrollment Management Solution

We will customize an approach for your institution that leverages the expertise of our team and multiple methodologies to support your institution’s goals.

Enrollment Funnel Assessment

screenshot: enrollment funnel assessment

Evaluate the health of the current enrollment process.

Studies an institution’s inquiry-to-matriculation pipeline and unpacks where an institution is performing well and where (and more importantly why) it is encountering enrollment inefficiencies.

Geomarket Opportunity Dashboard

screenshot: geomarket opportunity dashboard

Target the optimal applicant pool.

Geographically maps where an institution is sourcing its applicants across the country, defines attractive student profiles via key demographics, and spots new untapped geographic regions to target recruiting efforts.

Matriculation Analysis

Matriculation Analysis

Maximize applicant completion and student acceptance.

Provides a customized online survey of matriculants and/or non-matriculants to assess matriculation drivers, gauge the relative strength of an institution’s brand, and spot institutional opportunities for improvement.

Outcomes

  • Identify annual and longitudinal enrollment trends
  • Scan for potential drivers of enrollment inefficiencies
  • Visualize geographic recommendations for targeted recruitment
  • Detail ongoing applicant enrollment trends, conversion rates, and overall market saturation
  • Uncover drivers of non-matriculation

A Word from One of Our Higher Education Clients:

[Hanover Research provides a] cost-effective way to supplement our Institutional Research capability; focused on areas of strategic importance to the college. We are compiling a strategic plan for FY 2017-2020 [and] one of the key elements of this plan is data informed decisions.  Hanover’s research will help us ensure our decisions are grounded in data analysis and research and not just wishful thinking. Projects related to academic program offerings, branding/identity, recruitment and enrollment will be our highest priorities and ensure a sustainable future for the college. You can’t make informed decisions without research and analysis.  Hanover provides the capacity for research at a reasonable cost and comes highly recommended by their higher education clients.

Elizabethtown College logo

- Bob Wallett, Vice President for Administration & Finance, Elizabethtown College

Whatever your goals, Hanover will partner with you to create a custom approach to support your needs.

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