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Academic Program Development

Develop the Academic Programs Students and Employers Demand Most

Launch competitive, in-demand academic programs backed by data-driven programming insights

A strong portfolio of program offerings is key to attracting students and differentiating from peers.

Our solutions help institutions identify the programs that will appeal to the most likely applicants and prepare them for the workforce. Using analysis of market and employer demand, industry benchmarking, and surveys, Hanover helps optimize existing programs and launch new ones strategically.

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1,000+ academic programming projects completed annually

Academic programming insights to identify the right programs to pursue

Assesses student and labor market demand trends using degree conferral rates and economic forecasting to discover opportunities for programmatic offerings. With further program-specific analyses into your areas of interest, your Hanover team helps you contextualize program viability through market factors like the competitive landscape and job opening trends.

Learn more about Academic Portfolio Optimization.

Examines critical elements of new academic program viability (student demand, labor market demand, and market saturation) to quantify the feasibility of a degree program offering.

Learn more about Academic Program Assessment.

Gauges student interest in academic programs, institutional brand perception, and marketing communication effectiveness to unpack how prospective students view your institution.

Learn more about Prospective Student Survey.

Uses interviews with employers and industry experts to uncover skill gaps, labor market trends, and employer perceptions of your institution to help shape an academic program portfolio that is in line with employer needs.

Learn more about Employer Needs Assessment.

Featured Insights

In this webinar, Hanover Research presents our newly released asset, “Top Career Skills for New Grads in 2024,” as well as proven best practices…
Reports & Briefs
College students are increasingly seeking degrees that deliver a strong return on investment and translate to employability. To ensure they graduate with the hard…

Join the 390+ institutions building better program portfolios

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