Prospective Student Survey Uncover insights to increase enrollment yield
Home > Higher Education > Academic Program Development > Prospective Student Survey
Attract new students by addressing their needs
With more students questioning the value of a college degree, it’s never been more important for universities to set themselves apart. The best place to start? Knowing what prospective students want and how they view your institution.
Hanover’s researchers have surveyed more than 20,000 prospective students and know how to efficiently capture their sentiments. That includes analyzing how they decide where to apply, what they plan to study, and how to best communicate with them.
The number of Generation Z students who say the financial fallout of the pandemic has made it unlikely they will pursue a four-year degree
Engage potential students through effective and meaningful marketing
Discover
Examine
Stand Out
Engage
How it works: Prospective Student Survey
Project Kickoff
Design and Programming
Fielding
Analysis, Reporting, and Delivery

UVA’s Business Schools Launch Master’s of Business Analytics Degree
“Establishing a satellite campus in D.C. for our Master’s in Business Analytics program was an important decision for us. We suspected it would be a very beneficial move for Darden and McIntire, but we needed evidence to back that up. Hanover was able to prove to us, and the state accrediting body, that we were making a sound decision.”
– Maureen Wellen, Executive Director, Faculty Advancement at UVA’s Darden School
Make decisions with confidence, not guesswork
Hanover Research provides high quality, custom research and analytics through a cost-effective model that helps clients in the corporate, education, and healthcare sectors make informed decisions, identify and seize opportunities, and heighten their effectiveness.
Flexible
Ongoing research agenda adapts with your organization’s needs
Expert
200+ analysts with advanced research expertise
Efficient
Annual, fixed-fee model delivers shared costs and benefits
Dedicated
Exclusive account and research teams ensure strategic partnership