Insights

View a series of our most recent Blog posts, Case Studies, and Reports & Briefs below.

Insights Blog

Refresh Your Alumni Database for the New Year
 

With a decline in tuition revenue, advancement officers are feeling pressure to drive income from alumni donations to support their…continue reading 

Everything You Wanted to Know About Brand Tracking Surveys
 

Building and maintaining a healthy brand has never been more difficult. New competitors are entering the market at lightning speed;…continue reading 

5 Trends Driving University Fundraising
 

Amid declining state funding and falling enrollment, building a motivated donor base is critical to the financial health of higher…continue reading 

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Case Studies

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Overview Client: Rheem Manufacturing Company® Industry: Heating, Cooling, Water Heating and Commercial Refrigeration Headquarters: Atlanta, GA Website: www.rheem.com Research Methodologies:…continue reading 

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Challenge Bakersfield City School District (Bakersfield) in California wanted to determine if its professional learning offerings were meeting its teachers’…continue reading 

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Challenge The University of Virginia’s Darden School of Business and the McIntire School of Commerce provide practical business knowledge for…continue reading 

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Reports & Briefs

Five Critical Steps of a Successful Market Analysis
 

To maximize returns on investment and identify potential growth opportunities, companies must continuously assess the state of their respective markets….continue reading 

New Product Development Checklist
 

Launching a new product can be an exciting new venture for companies. New product development (NPD) can help companies understand…continue reading 

Top 10 Bachelor’s & Master’s Degrees on the Rise
 

Degree program demand continues to evolve along with the needs of students and the workforce. Colleges that stay up-to-date on…continue reading 

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Hanover Research