Reports & Briefs

The latest white papers and trend reports to help you understand the trends driving your organization

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69 Articles in Reports & Briefs

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2018 Market Research Impact Report
 

Market research is a vital practice for organizations aspiring to be top contenders in their market. 68% of companies that…continue reading 

Trends in Higher Education: 2019
 

The rate of change in higher education is accelerating, forcing institutions to rethink the way they operate. From the strategies…continue reading 

Best Practices in Higher Education Marketing Strategy
 

With heated competition across higher education institutions vying for a shrinking pool of potential students, institutions are investing in marketing…continue reading 

Giving Tuesday Planning Guide
 

Giving Tuesday, a global day of giving celebrated on the Tuesday following Thanksgiving, is one of the largest fundraising opportunities…continue reading 

Brand Tracking 101 Guide
 

Ongoing brand tracking is essential for improving brand health and tracking the ROI of marketing initiatives. However, establishing a brand…continue reading 

Five Critical Tests for Market Growth
 

Organic growth remains one of the most difficult engines for companies to sustain. Companies have a number of options for…continue reading 

Practices to Promote Family-School-Community Engagement
 

It takes a village to raise a child—and the continued support of that village to help the child succeed academically….continue reading 

Questions to Ask in New Product Development
 

The new product development (NPD) process plays a pivotal role as the primary driver of corporate organic growth—yet, executives frequently…continue reading 

9 Tips to Attract Gen Z Students
 

2.9 million fewer students have enrolled in college since the enrollment peak in 2011, reflecting a shift in priorities for…continue reading 

Step-by-Step Guide to Program Evaluations
 

Districts must continuously examine how investments in programs, resources, and policies impact student learning. A comprehensive process for evaluating programs…continue reading 

Supporting Successful High School Transitions
 

The high school transition is a critical and challenging time for students, and many refer to 9th grade as a…continue reading 

Preventing Student Dropout Toolkit
 

Student dropout in higher education is a significant problem in the U.S. 48% of full-time students drop out of college,…continue reading 

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