Privacy Policy

The following Privacy Policy describes how Hanover Research collects and uses personal information that we obtain through this website ( as well as about survey respondents and potential survey respondents both online and offline, and from third-party list providers. Please read this Privacy Policy carefully. By visiting or using this website or by submitting any personal information to us, whether online or offline, you consent to the collection, use and disclosure of your personal information in accordance with this Privacy Policy.

Information We Collect

Hanover Research may collect personal information through several different online and offline channels, including, but not limited to the following: via our website on a “Contact Us” page, over the phone, via email when communicating with you, in person, via internal and third-party web-based survey tools, through our customer portals, and from third-party list providers. The types of personal information we generally collect may include, but are not limited to, name, mailing address, telephone number, email address, date of birth, gender, education and other demographic information.

Like many websites, Hanover Research uses website analytics services (e.g., Google Analytics) to collect website usage data. These services may use cookies, which are small text files placed on your computer, to help us analyze how visitors use our website. Most Internet browsers automatically accept cookies by default. You can change your browser settings to reject cookies or to prompt you before accepting a cookie from the websites that you visit. When you browse our website, we automatically collect some information about your interaction with the site including your IP address, browser type, date and time of access and the pages you visited. This website usage data is not linked to the other personal information that we may hold about you. Hanover Research does not track its website visitors over time and across third party websites to provide targeted advertising, and therefore does not respond to Do Not Track (DNT) signals.

Use of Information

When you provide personal information to us through our website on a “Contact Us” page, this contact form may be linked to our mailing lists and the personal information provided may be used to provide you with information you requested such as details about our company. In addition, we may also use the personal information that we collect about you to market our services and to provide services to our clients including our market research and survey services. As part of providing services to our clients we may contact you to invite you to participate in an online or offline survey. The personal information that you provide through the survey will be used to provide services to our clients including reports and market analysis. You may opt-out of receiving marketing communications from us at any time by following the opt-out instructions contained in our promotional materials.

We may use de-identified, anonymous, aggregate and statistical information, including website usage data, for our own market research and to improve our services and our website.

Disclosure of Information

We will not disclose your personal information to third parties except under the following circumstances: to our clients on whose behalf we are providing market research and survey services in accordance with our contractual relationship with the client, and to our third party service providers who we may engage from time to time as necessary to perform the services requested by our clients and for other legitimate business purposes. Such third party service providers are required to maintain the confidentiality of the information we provide to them and are prohibited from using the information for their own purposes. We do not share your personal information with third parties for their own promotional use.

We may also disclose your personal information to third parties (including governmental agencies) if required to do so by law, regulation, or court order, or to respond to a valid governmental or law enforcement request. In the event of a merger, sale or acquisition of our company, your personal information may be disclosed to third parties as part of the transaction.


We maintain reasonable security protocols to help protect and secure your personal information against loss, misuse and unauthorized access, disclosure, alteration or destruction while in transmission and storage. We require our service providers to adhere to industry best practices to safeguard the personal information they handle. However, no method of data transmission or storage is 100% secure, therefore, we cannot guarantee its absolute security.

Links to Third-Party Websites

Our site provides links to third-party websites, such as those of our clients. Hanover Research does not control and is not responsible for the information policies or practices of these third parties. You should review the privacy policies governing these third parties and their websites to learn more about how they collect and use your personal information.

Consent to Transfer

If you are located outside of the United States, please be aware that the information we collect will be transferred and processed in the United States. By visiting or using this website or by submitting any personal information to us, whether online or offline, you consent to the transfer, processing and storage of your personal information in the United States, a jurisdiction in which the privacy laws may not be as comprehensive as the laws in your country of residence.

Notification of Changes

Hanover Research reserves the right to update this Privacy Policy at any time, without prior notice to you, and any changes will become effective immediately upon posting. If we make material changes to our Privacy Policy, we will note that our Privacy Policy has changed by posting a link at the bottom of the main page of the website at that states “Newly Revised Privacy Policy.”

Contact Us

If you have any questions or concerns about this Privacy Policy or our information collection and handling practices, or you would like to update or correct any information that you have previously provided to us, please contact us at:

4401 Wilson Boulevard, 4th Floor, Arlington, VA 22203

Phone: (202) 559-0050


Effective Date: This Privacy Policy was updated on November 21, 2014 and is effective as of that date.

Hanover Research