The pandemic not only caused a temporary pivot in higher education, it forced colleges and universities to undergo permanent change. Even as institutions reckon with challenges, they also have a unique opportunity in 2022 to boldly demonstrate their value, shake off stereotypes, and evolve offerings to meet student and community needs.
Colleges and universities will not revert to pre-pandemic models of enrollment, classroom education, and revenue generation, even after COVID-19 recedes. The higher education landscape, long rooted in decades-old practices, must continue its rapid assessment and innovative strategies that attract and engage students without sacrificing educational quality or financial stability.
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