Analysis of Tuition Pricing Strategies

Slow and uneven economic recovery after the Great Recession and the rising awareness of student debt has put college affordability at the forefront of many potential college students’ and parents’ minds. As price resistance continues to rise in higher education, many public and private institutions look towards creative tuition pricing strategies to compete for students, drive enrollment, and increase revenue.

You Will Learn


Review Tuition Pricing Strategies To Boost Enrollment

Tuition fees continue to increase across the board, with the most significant increases in private and public out-of-state. In 2016-2017, the average published tuition and fee price at private, non-profit institutions was $33,480, compared to $24,930 for out-of-state students and $9,560 for in-state students at public institutions. Private tuition and out of state tuition both increased 3.6%, while in-state tuition increased by 2.4%.

Download the Research Brief: Analysis of Tuition Pricing Strategies for an overview of trends in tuition pricing, tuition discounts, and other institutional approaches to affordability.

Become a client

Access the best custom research to help hit your organization’s goals. Request your custom consult below and a member of our team will be in touch.

Have questions? Please visit our contact page.

Let us come to you!

Receive industry insights directly in your inbox

Our newsletters are packed with helpful tips, industry guides, best practices, case studies, and more. Enter your email address below to opt in: