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Turning the Tide on Student Retention

Higher education institutions, faced with declining enrollments and mounting financial pressures, are prioritizing retention and implementing targeted interventions to drive student success. With the higher education graduate rate hovering below 60%, many university chief business officers cite “retaining current students” as a top priority.

The following brief unpacks the trends in student persistence across higher education and explores various institutional and student services strategies in more detail to arm institutions with useful retention tools.

Emphasize retention by optimizing

Prioritize your institution’s retention efforts

Download this research brief for an in-depth analysis of the various strategies administrators employ to increase student retention.


Student persistence trends exist among public and private institutions


Internal operations such as tracking persistence data, early credit accumulation, financial aid, and gateway courses can improve retention


Student services and support can be best used to improve student success and the overall student experience

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