In this time of uncertainty, it’s more important than ever for businesses to stay connected to their customers. With consumer attitudes and spending behaviors changing rapidly, how can organizations drive loyalty and effectively respond to shifts in the buyer journey?

Listen as our panel of marketing experts, LeeAnn Smulligan (Director of Marketing, Mrs. T’s Pierogies) and Jeff Weido (Senior Director of Product Management & Marketing, Manitou North America) discuss recent trends in consumer spending and strategies for engaging customers – including end consumers, customers, and buyers – in a time of unprecedented economic disruption.

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Hanover Research