Reports & Briefs

The latest research briefs and reports to help you understand the trends driving your organization

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Whether they want to discover new opportunities or identify hidden risks, companies need a data-driven understanding of the markets where they want to play….
Consumer buying patterns drastically shifted in 2020 and 2021. While many B2C brands have adjusted their strategies to align with new consumer preferences, the…
Today’s B2B buyers have come to expect highly streamlined, error-free customer service and sales processes that are less reliant on in-person interactions. It’s one…
Between shifting market landscapes and evolving buyer habits, it’s never been more critical for companies to get branding right. It’s why 75% of companies…
covid-19 business situation report
To understand the economic, political, and public health trajectories of the COVID-19 crisis, Hanover updates its COVID-19 Situation Report on a regular basis. After…