“Working with Hanover Research on our recent Jobs To Be Done survey was a highly valuable experience for epocrates. Their thorough analysis provided us with actionable insights that will help guide strategic decisions. We were able to both identify areas where we have a clear competitive advantage as well as highlighted unclaimed opportunity for future expansion. We are grateful for their work and are excited to use it in building out our new strategic roadmap.”
epocrates, an athenahealth company, is the industry leading mobile application that provides healthcare professionals with access to clinical information at the point of care. Epocrates is designed to assist physicians, pharmacists, nurse practitioners, physician assistants and other healthcare providers in making informed decisions about drug interactions, medical calculations, diagnosis and treatment options. Since 1998, epocrates has served clinical content to more than a million users.
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