“We are seeking to make data informed decisions in areas related to adult learner program demand, brand awareness, market positioning, enrollment management, and organizational benchmarking. We chose Hanover to help us achieve our goals because they bring an independent and unbiased viewpoint to help us address some of our questions around specific programs. Their expertise in higher education and research will, ultimately, allow us to make data informed decisions as we seek to take action on our strategic priorities. As institutions consider partnering with external vendors for research support, they should give careful consideration to the specific subject areas they seek to inform and to the internal resources that will be assigned to manage the relationship for optimal benefit.”
Founded in 1863, Kansas State University unites multiple campuses and a robust online cohort under the shared vision of fostering a well-taught, skillful, dedicated, and inclusive community of global citizens. Its 250+ academic programs prepare students of all backgrounds for successful careers, with over 95% of graduates employed or continuing education.
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