We are in the process of developing a new strategic plan, and we needed to determine if there is demand for some of our potential new programs.  While we could do this internally, we thought it would be better to utilize a firm that could test multiple ideas for us. Further, we liked that Hanover uses both primary and secondary research and plan to leverage Hanover for data in order to make good decisions on how to utilize scarce resources and inform our strategic decision making on new program development.

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– Melody A. Blake, Ph.D.; Provost and Vice President for Academic and Student Affairs

Hanover Research