Polk State College Conducts Environmental Scan Supported by Hanover’s Market Research

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When considering a partnership, Hanover stood out to us due to their stellar reputation throughout higher education for providing customized research projects that meet institutions’ needs. Polk State College already conducts institutional research that supports its planning efforts; however, through its collaboration with Hanover, the College is able to conduct an environmental scan/market analysis to better inform and align enrollment management and academic master plans with workforce, industry, and community needs. Hanover’s flexibility in project design and affordable pricing allows our institution to engage in research that would otherwise be unattainable.

For others considering an external partner, engage with them to conduct research that is designed specifically to meet the needs of your institution. Communicate those needs to your partner and then let them do what they do best so the results provide valuable information that can be used to inform your decision-making.

Mary C. Clark, Ed.D., Vice President, Institutional Effectiveness, Accreditation, & Research and SACSCOC Institutional Accreditation Liaison
Polk State College

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Polk State College in Winter Haven, Florida is a multi-campus institution on a mission to transform students’ lives with affordable associate and bachelor’s degrees, career certificates, and workforce employment programs.

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