Topic: Corporate

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107 Articles in Corporate

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The Impact of Customer Journey Maps
 

Customer journey maps are an important business investment for generating ROI across an organization. Organizations use and derive the most…continue reading 

8 Key Trends in Customer Journey Mapping
 

Customer journey maps aggregate a vast array of customer data to provide a logical, holistic representation of the purchasing process….continue reading 

Your 5-Step Guide to Successful M&A Target Identification
 

All organizations want to grow their business—but there is no one-size-fits-all strategy to further organizational growth. While some may seek…continue reading 

Market Analysis eBook
 

Long-term growth is a top priority for companies—nearly two-thirds of businesses identify growth as a top item on their executives’…continue reading 

2019 Bottled Water Market Report
 

U.S. bottled water per capita consumption has grown steadily over the past decade. With an increase of 29 gallons in…continue reading 

2019 Trends in Market Analysis
 

Market analysis—used to inform growth investments in current and new markets—is critical for organizations that want to build competitive advantage…continue reading 

CDK Global Seeks to Increase Auto Dealership Workforce Diversity
 

Overview Client: CDK Global Industry: Automotive Headquarters Location: Hoffman Estates, IL Website: www.cdkglobal.com/us/automotive Research Methodologies Used: Employment Preference Survey, Survey…continue reading 

Your 5-Step Guide to Creating a Customer Journey Map
 

Have you put yourself in your customers’ shoes to understand what they truly need and expect from your company? Do…continue reading 

Get Your BUILDER On: Key Insights from 600+ Residential Building Brands
 

In April, BUILDER.com released the results of its 2019 survey of residential contractors. The survey, as in previous years, asked…continue reading 

Hanover Research Wins 2019 IES Sales Excellence Award in the Sales Training Category
 

Arlington, VA — July 16, 2019 —Hanover Research has been named a winner of the were announced in May 2019….continue reading 

Photo of an office building
 

Overview Client: Rheem Manufacturing Company® Industry: Heating, Cooling, Water Heating and Commercial Refrigeration Headquarters: Atlanta, GA Website: www.rheem.com Research Methodologies:…continue reading 

Five Critical Steps of a Successful Market Analysis
 

To maximize returns on investment and identify potential growth opportunities, companies must continuously assess the state of their respective markets….continue reading 

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